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SEO News

• Testing the First Link Priority Rule July 7, 2023
  This post summarizes the results of a recent internal test conducted to understand how a website’s navigation menu affects the ‘First Link Priority’ rule. A method for avoiding the consequences of this rule was also tested with positive results. While these tests were in no way exhaustive, they do add to the ... Read more […]
  Christian Greiner
• Questions Surround Bing’s Expansion Into China July 5, 2023
  Bing is partnering with Baidu to deliver English search results in China. Baidu is a Chinese search engine that holds 83 percent of the Chinese-language search engine market. But Baidu has struggled to deliver accurate English results. Bing is owned by Microsoft. And one of the problems Microsoft faces in moving into ... Read more […]
  Matthew Briggs
• ICANN Approves New Domains (TLDs) July 2, 2023
  The big news last month from ICANN is that .anything domain names, also referred to as generic top-level domains (gTLD) have been approved. This is a huge move for the governing body that has approved 22 TLDs, some of which are rarely used and almost never rank in Google, Yahoo!, or Bing. ... Read more […]
  Ash Buckles
• Interview: Rand Fishkin Dishes on Google July 1, 2023
  Rand Fishkin, CEO of Seattle-based SEOmoz.org, was in Salt Lake City this week speaking at the first stop on this summer’s Family MozCation tour. In between sipping Corona, signing autographs and posing in pictures with Utah fans, Fishkin spoke with SEO.com about, among other things, his relationship with Google Spam Czar Matt ... Read more […]
  Pat Parkinson